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Your Best Prospects

SDM consultants have many years of experience helping clients carry out successful acquisition and retention campaigns. We are specialists at selecting and enhancing the data of the UK 's best prospect universes.

For B2B marketers we have developed the leading company segmentation tool Honeycomb to define and select specific target audiences.

For B2C, we license and model Experian's National Canvasse and Canvasse Lifestyle databases to provide powerful demographic and lifestyle selectors on a huge range of prospects.

To help you define the drivers that motivate your customers we have worked with the leading marketing consultancy, tree, to produce OCEAN, acknowledged as the most sophisticated Pyschographic tool available.

The Financial Services Authority has entrusted SDM to provide electronic downloads and supplies of its IFA register enabling many financial services companies to provide compliance checks.